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EXPLORE OUR METICULOUSLY CURATED COLLECTIONS, EACH A TESTAMENT TO TIMELESS ELEGANCE, EXQUISITE CRAFTSMANSHIP, AND THE RICH HERITAGE OF INDIAN COUTURE!

EXQUISITE SAREE COLLECTIONS

A curated ensemble of opulent fabrics, intricate designs, and timeless elegance, showcasing the perfect blend of traditional craftsmanship and contemporary style!
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ELEGANT SALWAR COLLECTIONS

A stunning array of intricately designed, expertly tailored ensembles, blending traditional sophistication with modern flair, perfect for any occasion!
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New Arrivals

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Yellow Jamdani Kora Tissue Silk Saree
Rs. 3,299
Rs. 3,499
Rs. 3,299
Save Rs. 200
Parrot Green and Blue Leheriya Patola Contemporary Banarasi Crepe Silk Saree
Rs. 2,999
Rs. 3,299
Rs. 2,999
Save Rs. 300
Turquoise and Gold Floral Handloom Weaving Pure Georgette Silk Saree
Rs. 2,850
Rs. 3,299
Rs. 2,850
Save Rs. 449
White Leaf Patterned Zari Weaved Banarasi Silk Saree
Rs. 2,999
Rs. 3,499
Rs. 2,999
Save Rs. 500
Orange Triple Muniya Peacock Paithani Soft Silk Sarees
Rs. 2,850
Rs. 3,499
Rs. 2,850
Save Rs. 649
Yellow Contemporary Banarasi Crepe Silk Saree
Rs. 2,999
Rs. 3,299
Rs. 2,999
Save Rs. 300
Beige and Pink Contemporary Ajrakh Satin Crepe Silk Saree
Rs. 1,950
Rs. 2,299
Rs. 1,950
Save Rs. 349
Lavender and Gold Handloom Zari Weaving Kanchi Soft Silk Saree
Rs. 3,299
Rs. 3,499
Rs. 3,299
Save Rs. 200

BEST SELLERS

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Orange & Crimson Red Rangkat Zari Weaved Banarasi Silk Saree
Rs. 3,450
Rs. 3,999
Rs. 3,450
Save Rs. 549
Aqua Blue Spade & Clover Zari Weaved Banarasi Silk Saree
Rs. 2,999
Rs. 3,499
Rs. 2,999
Save Rs. 500
Ruby Pink Leaf Patterned Zari Weaved Banarasi Silk Saree
Rs. 2,999
Rs. 3,499
Rs. 2,999
Save Rs. 500
Ruby Pink and Purple Dual Shade Ikkat Kanchi Soft Silk
Rs. 3,499
Rs. 3,699
Rs. 3,499
Save Rs. 200
Pink Contemporary Border Banarasi Crepe Silk Saree ERA02PNK
Rs. 2,950
Rs. 3,299
Rs. 2,950
Save Rs. 349
Yellow and Red Line Patterned Handloom Cotton Saree
Rs. 2,399
Rs. 2,599
Rs. 2,399
Save Rs. 200
Orange & Pink Pyramid Butta Handloom Pure Maheshwari Silk Saree
Rs. 3,799
Rs. 3,999
Rs. 3,799
Save Rs. 200
Violet and Bronze Elephant Border Narayanpet Handloom Cotton Saree
Rs. 1,499
Rs. 1,799
Rs. 1,499
Save Rs. 300

DESIGNER BLOUSES

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Dark Pink & Multicoloured Mango Floral Designer Silk Blouse
Rs. 2,499
Rs. 2,950
Rs. 2,499
Save Rs. 451
Orange & Multicoloured Mango Floral Designer Silk Blouse
Rs. 2,499
Rs. 2,950
Rs. 2,499
Save Rs. 451
Purple & Pink Floral Designer Silk Blouse
Rs. 2,499
Rs. 2,950
Rs. 2,499
Save Rs. 451
Red & Golden Green Floral Designer Silk Blouse
Rs. 2,499
Rs. 2,950
Rs. 2,499
Save Rs. 451
Sky Blue & Beige Geometric Designer Silk Blouse
Rs. 2,499
Rs. 2,950
Rs. 2,499
Save Rs. 451
Pink & Beige Geometric Designer Silk Blouse
Rs. 2,499
Rs. 2,950
Rs. 2,499
Save Rs. 451
Rose Gold & Pink Multicoloured Floral Designer Silk Blouse
Rs. 2,499
Rs. 2,950
Rs. 2,499
Save Rs. 451
Gold Silver & Multicoloured Floral Designer Silk Blouse
Rs. 2,499
Rs. 2,950
Rs. 2,499
Save Rs. 451

UNSTITCHED SALWARS

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Byzantine Purple & Gold Soft Silk Brocade Zari Gota Patti Designer Salwar
Rs. 2,499
Rs. 3,599
Rs. 2,499
Save Rs. 1,100
Pure Maheshwari Silk Salwar (Top & Dupatta) - Grey
Rs. 2,999
Rs. 3,299
Rs. 2,999
Save Rs. 300
Pink & Mustard Yellow Rayon Silk Bandhini Printed Designer Salwar
Rs. 2,499
Rs. 2,999
Rs. 2,499
Save Rs. 500
Orange Silk Cotton Gold Silver Zari Woven Banaras Salwar
Rs. 2,499
Rs. 2,999
Rs. 2,499
Save Rs. 500
Kota Doria Cotton Salwar (Top & Dupatta) - Blue & Maroon
Rs. 1,999
Rs. 2,499
Rs. 1,999
Save Rs. 500
Thulian Pink Vichitra Silk Gold Brocade Stone Worked Designer Salwar
Rs. 2,299
Rs. 2,999
Rs. 2,299
Save Rs. 700
Off-White Cream Gold Tissue Silk Self-Patterned Designer Salwar
Rs. 2,699
Rs. 2,999
Rs. 2,699
Save Rs. 300
Purple & Pink Silk Cotton Designer Salwar
Rs. 2,499
Rs. 2,999
Rs. 2,499
Save Rs. 500

BUDGET SAREES

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Black and Purple Contemporary Patola Satin Crepe Silk Saree
Rs. 1,950
Rs. 2,250
Rs. 1,950
Save Rs. 300
Dark Pink Contemporary Ajrakh Satin Crepe Silk Saree
Rs. 1,950
Rs. 2,299
Rs. 1,950
Save Rs. 349
Pink and Blue Kalamkari Leheriya Handloom Cotton Saree
Rs. 1,799
Rs. 1,999
Rs. 1,799
Save Rs. 200
Lavender Pink and Red Temple Narayanpet Handloom Cotton Saree
Rs. 1,499
Rs. 1,799
Rs. 1,499
Save Rs. 300
Grey Handloom Weaving Silk Cotton Saree
Rs. 1,950
Rs. 2,299
Rs. 1,950
Save Rs. 349
Black Checkered Narayanpet Handloom Cotton Saree
Rs. 1,699
Rs. 1,799
Rs. 1,699
Save Rs. 100
Purple and Blue Striped Temple Ajrakh Gajji Silk Saree
Rs. 1,850
Rs. 2,099
Rs. 1,850
Save Rs. 249
Gold and Purple Striped Ajrakh Satin Gajji Silk Saree
Rs. 1,900
Rs. 2,499
Rs. 1,900
Save Rs. 599

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