ABOUT THE ERA STORY

Level Up your style quotient with ‘The Era Story’ - Best Online Store for Women's Ethnic Wear!

The Era Story exclusively curates a legacy of Indian fashion in timeless elegance. Explore handcrafted traditional and designer sarees, salwar materials woven from the finest silks, bridging the gap between artisans and customers. Experience the vibrant festive collections and exquisite everyday pieces, each an authentic Indian tradition with a modern twist. Immerse yourself in the rich heritage delivered globally, with easy payment options, free pan India delivery and a 7-day return policy for a seamless experience.

VALUES OF 'THE ERA STORY'

‘The Era Story’ believes in integrity to act with honesty, trust and respect in all of our customer interactions. We are committed to earn trust and build lasting business relationships by delivering what we promise.

OUR PRODUCTS

• The Era Story products are made of pure and natural fabrics and hence may be prone to shrinkage and color bleed (especially natural dyes)
• Given the unique and handcrafted nature of the product, the dimensions & weight of the saree (and attached blouse piece) may vary slightly from the dimensions declared
• As Silk threads entwine upon the loom, artisans weave with careful watch. Imperfections may emerge due to handcrafted natural fabrics, yet they are not flaws/damages, but unique brushstrokes on the canvas of each saree
• The Company does not guarantee the color/purity/content of Zari unless stated explicitly on the product
• The Company shall not be liable for any claim arising out of any special, indirect, remote, economic or consequential loss or damage
• The actual color of the product may slightly vary from the image shown, due to photographic effects and lighting
• Most of our products are handcrafted with love
• So do treat it with a little extra care. Dry clean only
• Best way to care for your product is to avoid bringing it in contact with any liquid